Frame x CiFF

NEW PERSPECTIVE AND METHODOLOGY OF PRODUCT DESIGN

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Here is the English translation of the text, maintaining a professional and refined tone suitable for a press release or brand document:

In late March 2024, renowned Dutch designer Marcel Wanders and Mao Hua, founder of Yikai Design & Bubble Gallery, were invited to attend the China International Furniture Fair (CIFF) Guangzhou, the 2nd "Design Shenzhen," and the concurrent WAD Luxury Mansion Design Summit.

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During these events, Mao Hua and Marcel engaged in discussions with outstanding domestic and international designers, including Steven Yeung, Li Junpeng, Xie Liwei, Senem Cennetoglu, and MAX-Massimo Favarin. They explored topics such as design trends, commercial definitions, and sustainable development, sparking new ideas for interior and product design while presenting a profound dialogue on modern design aesthetics.

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